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Freakonomics online dating1/14/2024 Crunching these data, the wonks at OkCupid come to many unexpected conclusions: One of the best predictors of the long-term success of a relationship is whether the partners share an attraction or revulsion to horror movies. Co‑founded by serial entrepreneur Sam Yagan - who’s now CEO of the world’s largest e-dating site, - OkCupid took the online dating world by storm, pairing people on the basis of their answers to a mind-boggling variety of questions. What do you get when you combine big data, the quest for love and complete irreverence? The hippest spot on the Web: OkCupid.
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